Thursday, February 23, 2012

Lee Min Ho's designer products, offline sales in high rank

A video collaboration between actor Lee Min-ho and an outdoor brand was released.

The video shows the process of Lee Min-ho taking part in the product design, planning and interviews. He sketched the products and even chose the fabrics himself.

It is said that he was calm and meticulous about the products and he offered his opinions about the products too. He also showed pride in the hooded-T's, pants, backpack and other products he planned for while he introduced each of their concepts and unique quaiities.

Sales of the collaboration line have been going on since February 16th and they are hot. The brand spokesperson said, "The Lee Min-ho collaboration line has been in high demand since its release both online and in stores".

"As Lee Min-ho expressed that he would like to contribute all of the profits from these sales to a charity foundation, we hope many more people will seek interest in this collaboration".

The video of Lee Min-ho's work on this collaboration can be see on the Eider hompage, the brand café and in stores.

Source : ( Korean )Copy & paste guideline for this article
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